Category: Marketing Tips and News

Generating leads is the lifeblood of any franchise operation. For Canadian franchise owners, navigating a competitive and evolving market requires a thoughtful mix of digital strategy, local engagement, and innovative outreach. Whether you’re expanding your reach nationally or focusing on regional growth, here are some effective ways to attract more qualified leads for your franchise.
Advertise on a Franchise Directory
One often overlooked yet powerful option is advertising on a franchise directory. Canadian franchise directories like …

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The Mystery Box Game is an innovative and interactive PowerPoint template designed to enhance the learning experience in classrooms. This game offers a fun and engaging way to review key concepts and materials, making it an essential tool for teachers who want to energize their teaching methods and improve student retention.
The Mystery Box Game
The game is built around the concept of mystery and surprise, capturing students’ attention by revealing questions and challenges as they choose from various boxes. Each box …

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Have you ever wanted to open your online store and sell your products? If so, then Shopify is the perfect platform for you.
Not only is it straightforward to get started, but it’s also full of features and integrations that you can use to optimize your store.
Whether a first-time store owner or a seasoned pro, Shopify provides everything you need to create an online store that can reach customers in Canada …

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Vaping is widely popular today because of the concept spread by Vape industry experts that there is less tobacco involved and generally being viewed as less harmful than cigarettes arguably. Vape shops can be good business also and you can attract customers through marketing online. However, there are certain limits that you can do while you are marketing. Here are some dos and don’ts while marketing your vape shop online.
What You Can’t Do
Let’s start first on the things that you can’t do. Since you are running an online vape shop, you may be encouraged to capitalize on …

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What are Lead Form Extensions?
Lead Form Extensions are the newest tools you can use from Google Ads. It lets people submit a form of their information through your ad. You will be able to download their response and even manage their details. You can even have the information go straight to your CRM.
What are the pros and cons?
Since Lead Form Extensions are new, here are the pros and cons that come with them:
Pros

Increase your leads
Improve your market reach and customer engagement

Cons

Following up leads can be difficult
You need to set up a …

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Music is a great way to convey emotions and set the mood for your audience. It helps set the tone of your photos and videos. It’s also a smart way to attract people to your website or social media platform.
This year, Instagram has become stricter in its rules for incorporating music into your content. If you use music in any of your posts, you are risking your content to be removed.
Instagram has warned some of its users that they are making potential violations of music copyright laws. A common factor is the length of the music you use.
In the event you receive a warning from Instagram, make sure you respond ASAP …

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What is mobile-first indexing?
Mobile-first indexing is one of Google’s efforts to make websites easier to access using smartphones, all while still analyzing consumer behavior and trends. There will be an increase in traffic coming from smartphones. This will become Google’s basis for its index and rankings.
Does my website need a mobile version?
Desktop websites have been the priority of SEOs and marketers because you can add all the content you need, and it also provides all the best tools you need.
There’s no need to make an alternative version or change your website. Your content can still be …

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